<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>wadecomms.com &#187; Vignette</title>
	<atom:link href="http://wadecomms.com/topics/casestudies/vignette/feed/" rel="self" type="application/rss+xml" />
	<link>http://wadecomms.com</link>
	<description></description>
	<lastBuildDate>Fri, 06 Jan 2012 18:08:08 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Vignette: Target controls arsenal</title>
		<link>http://wadecomms.com/2009/05/vignette/</link>
		<comments>http://wadecomms.com/2009/05/vignette/#comments</comments>
		<pubDate>Sat, 09 May 2009 00:43:15 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[case studies]]></category>
		<category><![CDATA[editorial]]></category>
		<category><![CDATA[marketing communication]]></category>
		<category><![CDATA[online & social media]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[Vignette]]></category>

		<guid isPermaLink="false">http://wadecomms.com/wp/?p=45</guid>
		<description><![CDATA[<a href="http://wadecomms.com/2009/05/vignette/"><img align="left" hspace="5" width="150" src="http://wadecomms.com/wp/wp-content/uploads/2009/05/vignette.png" class="alignleft wp-post-image tfe" alt="vignette" title="vignette" /></a>"Think of all the hats we wear in a single day: parent, executive, coach, personal financier. What if organizations knew enough to target us in a way that was relevant to our persona at any given time?"]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.destinationcrm.com/Articles/Web-Exclusives/Viewpoints/The-Target-Controls-the-Arsenal-49242.aspx" target="_blank"><img class="size-full wp-image-46 alignleft" title="vignette" src="http://wadecomms.com/wp/wp-content/uploads/2009/05/vignette.png" alt="vignette" width="200" height="167" /></a><em>I helped Vignette produce a series of articles surrounding customer experience management and enterprise social networking. This one covers the intrigue of persona shifting.</em></p>
]]></content:encoded>
			<wfw:commentRss>http://wadecomms.com/2009/05/vignette/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

